Maximise your profits this Mother’s Day with telephone answering

Mother’s Day is the busiest day of the year for restaurants, so it’s important you maximise the amount of revenue you can take on this special day. Over 60% of Brits will spend money this Mother’s Day, and with many of them choosing to spend their money on a meal with their Mum, there’s a lot of money up for grabs for restaurants on the 26th of March.

So what’s the problem?

With most people already planning to go for a meal this Mother’s Day, and as Mother’s Day is already traditionally the busiest day of the year for restaurants, you might be wondering what the problem is. You simply sit back, let people come to your restaurant, and you reap the rewards, right?

Well in a way that’s true, you could do nothing and you will probably make a lot more money than you would on the average Sunday. However, taking this approach doesn’t maximise the amount of money you could be making. Here’s why.

Coping with the rush

Mother’s Day is the busiest day of the year for restaurants, which means there will be a massive strain on the infrastructure of your business. Calls for bookings will increase, the number of covers you try and take in a day will increase, and even the number of deliveries of stock into the business will increase. If you’re not fully prepared for this sudden surge in business it’s easy for you to miss an opportunity, or even worse, make a mistake.

For example, in the run up to Mother’s Day you’ll likely have a lot more people phoning up to make bookings. That means your staff will have to spend more and more time off the floor answering the phone, which will put a strain on the quality of service in the restaurant. Alternatively, your staff could be so busy working the floor, they miss the phone call for a high value booking or regarding an important delivery of stock. Either of these could be disastrous to your chances of maximising your profits on this important day.

The solution for restaurants

One of the simplest things you can do in the run up to Mother’s Day 2017 to improve efficiency in your restaurant is to outsource your telephone answering. When you outsource your calls to a dedicated answering service like alldayPA, your staff are free to concentrate on serving the customers you have in house and you can rest assured all your calls are being expertly handled by a team of dedicated PA’s.

Whether it’s a call regarding a high value booking, a delivery, or just a call to check your opening hours, our PA’s can provide a high level of service that protects your reputation and improves efficiency in your business.

We have a range of services that could benefit restaurants, from basic message taking in which we take the call and email you a message in real time, to scripted answering with FAQ’s so we can provide information about your opening hours and your menu, right through to a full integrated booking service that allows us to seamlessly integrate with your booking system and provide a fully outsourced customer service experience.

To find out more about how alldayPA can help your business run smoothly this Mother’s Day call us on 0345 056 8888. If you enjoyed this article and want to see more sign up to our mailing list here or follow us on Facebook and Twitter.

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